Design of a DUI Model of Innovation in Handicraft Products

  • Moises Hernández Ruiz Universidad Tecnológica de Bolívar
  • Rolando José López Martín Corporación Universitaria del Caribe- CECAR
  • Gabriel Pacheco Martínez Universidad Autonoma de Sinaloa
Keywords: Innovation, handicraft products, design, user, DUI model, qualitative approach

Abstract

This paper presents a model of innovation in handicraft products based on the Design-User-Innovation (DUI) approach. The qualitative methodology used is described, including the mixed research approach. The theoretical framework supporting this model is explored, with relevant citations and references. The results obtained are discussed and conclusions on the effectiveness of the DUI model in the innovation of handicraft products are presented.

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Published
2022-05-30
How to Cite
Hernández Ruiz, M., López Martín, R., & Pacheco Martínez, G. (2022). Design of a DUI Model of Innovation in Handicraft Products. International Journal of Management Science and Operations Research, 7(1), 7-13. https://doi.org/10.17981/ijmsor.v7i1.123